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Recent trends in the UK suggest a shift in how people are storing their food and beverages, particularly with the rising popularity of chilled red wine. Traditionally, red wine has been served at room temperature, but a growing number of Britons, especially among younger drinkers, are opting for it chilled. A report from Ocado indicates that 56% of Gen Z consumers have tried chilled red wine or wine served over ice during summer, compared to just 35% of the general population.
Wine expert Tom Gilbey notes that serving wine too warm can enhance the alcohol taste, making it less enjoyable. He recommends serving red wine at around 10°C (50°F), suggesting a quick chill in the fridge or an ice bucket for optimal refreshment.
This trend is part of a broader conversation about food storage practices. The debate continues over what items should be kept in the fridge versus the cupboard. Common questions arise about the best storage methods for various foods, including chocolate, bananas, and avocados. Experts are weighing in on these topics, providing guidance on how to preserve the quality and taste of everyday items.
As summer approaches, the way we enjoy our food and drink is evolving, reflecting changing preferences and a desire for refreshment in warmer weather.
Source: www.theguardian.com – https://www.theguardian.com/food/2026/jun/17/tomatoes-spuds-eggs-experts-on-what-food-to-store-in-fridge